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Takaro Trails Website

BY Mogul | July 30, 2009

Jenny is passionate about cycling and decided to up sticks from Auckland, started her own self-guided cycling tours around Hawke’s Bay – and knew that a website was an essential marketing tool for her new business.

As soon as we started talking about the stop-offs we realised we HAD to have a map and it HAD to be amazing – and it is!!

I was seeking an attractive and functional website to showcase my new product.  Given that our company name means ‘to play’ I wanted the site to present a playful image but also to be professional in its overall look and feel.  It was essential that it was easy and logical to navigate around and that it had a strong ‘Hawke’s Bay’ message.

As well as building a website that met my criteria, and one that I can feel truly proud of, it has been Mogul’s follow up and ongoing advice that I have really valued.  As a complete ‘junior’ in the online field I have benefited greatly from the suggestions, enhancements and informal training sessions that the team at Mogul have offered.

I feel confident that I have great people ensuring that Takaro Trails does not lag behind in our online presence.  More and more customers tell me they found out about us online and that they love our website.  I also don’t feel afraid to ask questions, which is enormously important to me as I still feel a bit vulnerable when it comes to staying on top of all the new online solutions on offer.

My advice is to invest some time in getting your vision and ‘wish list’ clear in your own mind, then talk to the team at Mogul.  I know they will listen and deliver you what you want.  I love that their team are as proud of my website as I am.  I’ve said it before, Mogul will be part of our Takaro family for a long time to come and I’d encourage others who are keen to succeed to make them part of their business family too.

- Jenny Ryan, Takaro Trails

When I decided to launch my new business last year I had absolutely no experience of how to go about organising a website. Having worked in the corporate world for many years I was used to having teams of experts who dealt with such things so bringing Takaro Trails to life online was to be a huge learning curve for me. I realised that having a website that I felt truly proud of was essential for taking my business to the market and I certainly can say I have that! I get so many positive comments about my site and it still gives me a thrill to open up the homepage and see the gorgeous and unique Takaro Trails map pop up! The team at MOGUL not only worked with me in those early days but they have stayed in touch with suggestions for enhancements since the site went live and that has helped me enormously. I certainly see them as an integral part of the Takaro Trails team, now and in the future.
Jenny Ryan, Owner

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