Web Tips

In case you haven’t heard, Google has announced that it’s helping NZ small businesses by giving them $75 worth of free search advertising.
There’s a catch : you must be new to Google Adwords.
On the Google landing page, they say

We’re giving New Zealand businesses the opportunity to get $75 of free advertising on Google sites. In [...]

One of the most exciting developments on the web is the widespread adoption of third-generation (3G) mobile phones, including the Blackberry and Apple’s iPhone. These phones allow you to browse the web in much the same way you browse the web with your computer.
And more and more people are doing exactly that, with mobile versions [...]

As the Forbes survey mentioned in the previous post found, email marketing is the second-most effective way to generate conversions, such as a sale.
There are some great reasons to use email marketing:

an email newsletter offers tremendous ‘bang for your buck’ when communicating directly with your clients. You save on time, printing and mailing costs
an email [...]

What happens when you type the name of your organisation into Google? Are you in the Top 3? Or even on the front page? If not, you’re definitely missing out on traffic, and therefore business.
According to the 2009 Advertising Effectiveness Survey conducted by Forbes magazine, the most effective online tools for generating sales, are:

search engine [...]

What a bad spell of weather we’ve been having lately!
But it’s been great web development weather, and we’ve been beavering away getting lots of awesome websites finished!
We’ve also been doing a lot of ongoing work with our clients - helping them get more traffic to their websites with search engine optimisation, email newsletters, and pay-per-click [...]